Bases intern
2021-12-10 08:30:50 刷新
100-150/天 北京 本科 3天/周 实习4个月
地理环境
微信扫码同步查看
投递方便通知及时
扫码手机查看
当前职位已下线
职位描述:

Innovation Matters! With best in class research and predictive analytical tools, Nielsen BASES, the worldwide leader in analyzing and consulting on new products, remains at the core of our clients' new product ideas, product messaging that inspires action, fresh packaging designs and optimal product launch strategies. At Nielsen BASES, you will work with industry leading marketers and see your work come to life. Have you ever wanted to modernize the brand and bottle design for an iconic beer company? How about discovering the next big energy drink? At Nielsen, you can. Be curious. Be collaborative. Be forward thinking. Join the Nielsen BASES team and work with our clients as a consultant, a problem solver and the voice of Nielsen BASES at our clients. We are looking for people passionate about market research to join the BASES Innovation team. We want to know why you're excited about a career in market research! Are you passionate about the consumer package goods industry? What classes, internships and/or work experience have you had to prepare you to be an integral part of a client's product development journey? JOB PURPOSE

  • To execute marketing research studies by compiling, analyzing, and interpreting marketing research data, writing client reports, and constructing presentations.

  • Leverage best-in-class predictive and statistical tools to generates sales forecast for new product launches, analyze and optimize marketing plans and write reports summarizing recommendation in a client-friendly manner.

  • Generate consultative deep-dive analysis summarizing BASES insights, client outcomes and conclusion for client insights and marketing teams.

  • Supports the Client Development team in driving revenue by delivering excellent project work that results in repeat business

  • RESPONSIBILITIES

  • Execute against projects across a variety of clients, meeting agreed upon milestones

  • Accountable for high quality client deliverables and sales forecasts

  • Deliver work without data errors and inconsistencies

  • Partner with various analytical teams to provide cohesive insights and recommendations to our clients

  • Develop mastery of BASES products and services as well as the project process

  • Develops mastery of proprietary tools and metrics within first 6 months of the job

  • Develops a strong understanding of successful innovation within the first 6 months of the job (Nielsen BASES Factors for Success, Demand Driven Innovation Theory, BASES Forecasting Models) and apply this understanding to client deliverables

  • Demonstrates basic understanding of what drives in-market sales and forecasting theory

  • Analyzes study results to draft emails, reports, and presentations

  • Participate in client discussions/presentations

  • Support special projects and thought leadership initiatives

  • Handles project related client correspondence as needed

  • Supports the development of client training

  •  

    SUCCESS FACTORS

  • Strong analytical thinker

  • Strong organizational skills

  • Ability to manage projects and deadlines independently

  • Attention to detail and ability to deliver high quality results

  • Strong written and verbal communication skills, and ability to clearly pull together a story based on data that will resonate with the client

  • Ability to understand market research results and use these results along with in-market data to pull together a story

  • Ability to prioritize and meet deadlines

  • Demonstrates ability to execute against projects for a variety of BASES products, and develop a basic working knowledge of consumer and marketing drivers of sales volume

  • Work effectively in a team to execute projects

  • EDUCATION AND EXPERIENCE

  • University degree in Marketing, Economics or related field a must, preferred Postgraduate or MBA

  • Marketing Research experience is a plus

  • Strong analytical mind and excellent numerical skills

  • Very good interpersonal skills

  • Strong business acumen and financial knowledge

  • Awareness of the clients’ needs

  • 投递要求:
    简历要求: 中文 英文
    截止日期:2019-07-31
    工作地点:
    东城区王府井大街138号新东安市场写字楼(尼尔森楼)第I座II层 收起地图
    求职中若出现虚假宣传,收取财物等违法情况。请立即举报

    当前职位已下线

    公司简介

    职位百科

    为你揭秘各职业的工作内容|薪资水平…

    市场策划

    百科详情

    负责策划线上、线下市场活动及文案的专业人员。