Key Responsibilities
- Conduct keyword research, competitor analysis, and search trend monitoring to guide content strategies.
- Optimize website/blog content (metadata, alt tags, headers) for improved search rankings.
- Publish and update SEO-friendly content (blogs, landing pages) using CMS platforms.
- Analyze SEO performance metrics (organic traffic, rankings, backlinks) with tools like Google Search Console/SEMrush.
- Basic experience with data analysis and reporting tools like Tableau and Power BI. Proficiency in SQL is a plus.
Requirements
1. Currently pursuing a degree in Marketing, Communications, Business, or related fields.
2. Multitasking mastery: Ability to manage projects across channels in a fast-paced environment.
3. Analytical mindset: Basic understanding of KPIs (social media engagement, organic traffic) and willingness to master analytics tools.
4. Communication skills: Strong written English for content drafting and community engagement.
5. Proactive learner: Eagerness to explore emerging trends (e.g., TikTok SEO).
Preferred Qualifications
1. Multilingual abilities or cross-cultural exposure (especially for global campaign support).
2. Prior coursework or internships in digital marketing, content creation, or data analysis.