[6 months, 4-5 days/week]
Name of Project: Exterior Component Benchmarking
Objectives:
- Support team activity in new development trend with insight from young generation.
Main Tasks:
- The market benchmarking of exterior components extends from the comparison of characteristics in desktop research to the comparison of test data of components.
- Track competitor products and evaluate their strengths and weaknesses; Identify product differentiation opportunities through competitive analysis
- Deep dive on research about component features through tests.
- Team Support: Assist the design and engineering teams with resources and information gathering;
- Other Duties:
1) Participate in internal training and knowledge sharing
2) Assist with additional tasks as assigned
Learning Opportunities:
- Understand the typical processes in vehicle manufacturing and automotive component development
- Acquire knowledge related to exterior components' features.
- Develop deep understanding of target consumer needs and industry trends
Key Qualifications:
- Strong hands-on ability for benchmarking tests
- Demonstrated ability to research and analyze market data, trends, and customer insights
- Proactive efforts to stay updated on the latest innovations and changes in the car market
- Skilled in using common productivity software like Microsoft Office (Word, Excel, PowerPoint)
Language:
Chinese: Proficient
English: Proficient
Education:
Degree: Bachelor or above
Major: Market Analysis, Market, Engineering