Job Description – Marketing Research Fieldwork Intern

Company Introduction

Labbrand is the leading China based brand consultancy working with international brands to succeed in China and to guide them in their development abroad. Labbrand believes in the power of Brand Innovations.

Labbrand offers a full range of services from market & consumer research, brand strategy, naming and visual identity design to innovate brands. We excel at each service component. At the same time, we integrate insights from our findings throughout the branding journey to create outstanding transformations.

With the experience of various aspects of our work to maximize learning and growth, you can grow your career by becoming more specialized in a key business area, or by diversifying your skills across disciplines.

Description of the Position:  Labbrand is looking for a bright and responsible Corporate Branding Intern, based in our Shanghai headquarters. You will assist to develop and strengthen our own brand to be more powerful and successful. You will assist to keep track of our brand images, explore branding activities to promote our brand, share our knowledge and insight on different platform online and offline, and help maintain public relationship with correspondents, media and related associations. Detailed Responsibilities: 

Project operation:

- Assist to conduct research fieldwork, design questionnaire/guideline, and so on with a great sense of accountability for project methodology and goal and in respect with time constraints.

- Help to cope with desk research and any digital/semio methodologies.

- Make data processing and preliminary data analysis.

- Work with team to understand client needs and assist the preparation of reports.

- Coordinate with other departments for cross-department projects.

Requested competencies:

- Bachelor degree or above, major in marketing, sociology or humanities related field is a plus

- Sense of quality acumen with an attention to details

- Research thinking and capacity for abstraction

- Cross cultural Sensitivity with proficiency in English as well as Manda

Working at Labbrand

Through a combination of active mentorship and granting increased responsibilities in various aspects of our work, we encourage you to change things together and be the pioneers together.

We offer you continuous challenges at work, and never forget to nurture and reward. You can grow your career in the ways you want - a specialist in a key business area or a generalist across disciplines.