The content specialist works closely with webdesign, IT, marketing, business development, and sales, so strong communicationskills are needed. The ideal candidate will also have experience working with aContent Management System and managing online marketing and outreach campaigns.Tasks require a strong attention to detail and the ability to work under tightdeadlines with accuracy.
Duties and Responsibilities
Work with Marketing, Business Development, & Sales departments to gather appropriate information for the creation and implementation of website content features. Create pages to display content using HTML, CSS and Javascript coding skills Work with category managers to update the Product Store windows/product highlights with fresh and engaging content on a monthly basis. Set up and manage the Web & Sales Promotions each month. Size, optimize, and upload images for SKUs, web content, email, and Product Store windows Set up and edit Products each month —this entails using HTML skills to appropriately format the content. Input short and long descriptions, input the correct size/quantity, PDFs Create images that are optimized for the web using Photoshop to format and edit images. Accurately implement translations and localizations for all supported languages.
Minimum Qualifications
2+ years of experience in Digital Marketing or eCommerce.
Exceptional communication and organizational skills
Extensive knowledge of Photoshop, Dreamweaver, understanding of Content Management Systems, Adobe Acrobat, Microsoft Office, and HTML.
Understands fundamentals of Web-ready copy and has a clear understanding of the overall goals and communication objectives of the site.
Ability to perform the essential duties and responsibilities with efficiency and accuracy.
Thorough knowledge of company policies, procedures, and the company marketing plan.
Ability to work independently and professionally.
Ability to maintain confidentiality of sensitive areas.
Strong customer relation skills.
General business skills
Bachelor's Degree Preferred