Mission and Purpose:
The Audi Innovation Research office (AIR) constantly monitors emerging trends that significantly influence the Chinese market and customer behavior, leveraging these insights to innovate Audi products, services and the overall Audi experience. The department supports multiple business unites at Audi China, Audi headquarters in Germany as well as Audis joint venture partners. The AIR team is using classic qualitative and quantitative research methodologies along with more agile research methods, such as big data, user research and design thinking.
Job Duties and Responsibilities:
- Analyzing current market in China - within and outside automotive industry
- Desktop research (internet, social media)
- Preparation of presentations
- Planning, organizing meetings/interviews with agencies
- Support conducting projects
Qualifications:
Education Background:
- Proceeded bachelor or master studies in Math, Statistics, Market research, International Management, Business Administration, economics, Social Science or Communication
Professional Skills:
- Basic knowledge on marketing and market research
Competence Requirements:
- Creativity & flexibility
- Analytical capabilities
- International and intercultural approach
Language Skills:
- Fluent in English (both writing and speaking),
- Fluent/good knowledge in Chinese
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