乐芬环保成立于2016年，致力于通过有趣、好玩等环保创新的方式，联结社区及各界人士、政府企业等，引发公众对环境问题的关注，并身体力行付诸行动，从而推动环境的改变。捡拾中国作为乐芬环保的主营项目，致力于通过互联网平台的建设，实现“人人可见（垃圾），人人参与（捡拾）”，以推动国内行业间捡拾清理联合行动为己任，引导公众关注环境问题，并行动起来，用双手还我们的山野户外以洁净。同时，捡拾中国也是国内专业关注户外垃圾议题的环保公益项目，国内运用互联网平台记录分析捡拾垃圾数据的公益项目。 我们的使命：推动中国5%的人口一起捡拾！ 我们的愿景：一个洁净的中国，一个可持续的社会 LIFE Profile LIFE Environment Protection was set up in year 2016.The organization uses lots of the interesting methodologies to links with all stake holders such as the local society, government, companies to work together on the environment protection, stimulates the public interest on environment problems, and takes actions to push the environment improvement. Pickup China is the key project in LIFE. The project uses internet as the platform to get people involved to achieve the target (see and pickup), takes the lead on pickup jointed activities in China, lead the public attention on environment problem, and motive people to take actions to return back the clean mountains & fields . Pickup China is also the first Outdoor Trash project in China, and the first public service project with internet data collection and analysis.