HARMAY IS A NEW GENERATION RETAIL BRAND - ONE THAT IS NOT TURNING ITS BACK ON THE TRADITIONAL BRICKS AND MORTAR STORE, INSTEAD COMPLEMENTING ITS ONLINE TERRITORY WITH AN EXPERIENTIAL SHOPPING JOURNEY. ORIGINALLY AN ONLINE COSMETIC STORE, HARMAY HAS EXPANDED TO CREATE A SERIES OF UNIQUE CUSTOMER FOCUSED RETAIL STORES. BASED ON THE INSPIRATION OF INDUSTRIAL WAREHOUSE, MINIMAL AND WELL CRAFTED INTERIORS ECHO THE SENTIMENT OF SPACIOUSNESS AND SOLITUDE WHERE CUSTOMERS ARE GIVEN FULL CONTROL TO INSPIRE AND EXPLORE. THROUGH MULTIPLE ONLINE RETAIL CHANNELS AND BRAND CULTURE COMMUNICATION PLATFORMS, HARMAY HAS ALWAYS BEEN LEADING THE URBAN TREND HUNTERS TO EXPLORE AND CREATE A BEAUTIFUL LIFE.